Method Man once called it the ugliest shoe of all time. Chris Danforth , an editor at Highsnobiety , has never owned a pair of Foams and pretty much agrees. But aside from sneaker enthusiasts like Williams, and many players in the NBA, the Foamposite has also gained popularity among celebrities who like their footwear weird.
It was a whole new wave of sneaker technology. Part of the appeal is that Foams are a blank canvas to bring crazy colorways to life. In fact, Hardaway once said he was drawn to the shoe because of its comfort. You have to find the right size. Styling them can be tricky, too. You gotta have them a little baggy. If you have those tight-ass motorcycle jeans you look like you have big feet. Foams is a funny shoe. You gotta know how to finesse that. Ricky Jean Francois, a defensive end for the Green Bay Packers who owns a pair of customized Marty McFlys and has over 15 pairs of Foamposites in his sneaker collection, says you can wear Foamposites with anything, except for a suit.
The Nike Air Foamposite One is a shoe that opened minds and assisted a generation of players. Uniting the Advanced group, then known as A. How do we step outside of the norm of the way we look at design and manufacturing shoes?
During a meeting, a molded sunglass case on the table became a focal point. Made of EVA foam with a fabric cover, the case was lightweight, but it had structure and form. It inspired Avar and the team. That inspiration was just the start of a three-year endeavor to develop and refine manufacturing techniques that could reach that end goal.
It was a total team effort of designers, developers and engineers. A poured PU envelope would create a seamless fluid structure.
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